The Customer Account extension is now available on the Profile page within Shopify’s new Customer Accounts. It was previously supported on the Orders page only.

This update ensures:

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You can now set a maximum number of points customers can redeem per order when using an Any Amount Off reward. The new setting works alongside the existing Minimum Points Redemption control.

With this update, you can:

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You can now connect Yotpo Loyalty & Referrals with Klaviyo’s Customer Hub to deliver a seamless, on-site loyalty experience.

Shoppers can now:

The integration syncs loyalty profile data and supports real-time redemptions for a seamless customer experience.

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You can now exclude selected redemption options from appearing in the Shopify Checkout Extension.

This allows you to run targeted campaigns, such as reactivation offers, VIP-only rewards, or segment-specific promotions, without exposing those coupons to all shoppers at checkout.

Manage exclusions directly from the Shopify admin editor within the checkout extension settings.

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You can now manually update a customer’s opt-in or opt-out status directly from the Customer Profile page. This allows you to immediately control a shopper’s loyalty program eligibility with the click of a button.

If you’re using tag-based eligibility rules (configured under Settings > Program Exclusions), those rules will override manual changes. To update eligibility successfully, make sure any conflicting include/exclude tags are removed from the customer’s profile first.

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The Trends section of the Loyalty Tiers Performance Dashboard now includes additional metrics to help you better track program performance.

New Trends for:

These new views make it easier to monitor tier growth, engagement, and purchasing behavior over time.

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Bring your loyalty program into Apple and Google Wallet with mobile passes powered by Novel. Once customers download their pass, they can view points, tiers, and rewards in real time, redeem in-store, and stay engaged with push notifications. Learn more.

Shopify metafields allow you to store and display custom data across your store, including on customers, products, and orders. With Yotpo Loyalty & Referrals, essential loyalty program data is automatically synced to customer metafields in Shopify. This gives you greater visibility and control over your loyalty data while enabling more personalized shopping experiences and smarter automation. Learn more

Integrating Yotpo Loyalty & Referrals with Attentive allows you to automatically sync loyalty program data to your Attentive account. This enables you to deliver personalized, high-performing customer communications via SMS and email. Learn more

You can now activate your Loyalty Tiers program using entry thresholds only, and add rewards and benefits later.

Once activated, tier logic runs automatically, including recalculations, Shopify tag syncing, and ESP syncing. This lets you verify tier placement, customer movement, and data syncing before launching on-site widgets, communications, or rewards.

Rewards and benefits added after activation apply moving forward only and are not retroactive. Learn more

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