Bring your loyalty program into Apple and Google Wallet with mobile passes powered by Novel. Once customers download their pass, they can view points, tiers, and rewards in real time, redeem in-store, and stay engaged with push notifications. Learn more.

Shopify metafields allow you to store and display custom data across your store, including on customers, products, and orders. With Yotpo Loyalty & Referrals, essential loyalty program data is automatically synced to customer metafields in Shopify. This gives you greater visibility and control over your loyalty data while enabling more personalized shopping experiences and smarter automation. Learn more

Integrating Yotpo Loyalty & Referrals with Attentive allows you to automatically sync loyalty program data to your Attentive account. This enables you to deliver personalized, high-performing customer communications via SMS and email. Learn more

We’ve just launched our new "What’s New" section! From now on, you’ll be able to stay up to date with all the latest features, improvements, and product updates—right here, in the app. Click "" at the bottom to see the full list.

Merchants can now control whether points are earned on order totals that include tax and/or shipping costs. This update will give you the flexibility you need based on your strategy and your shoppers' expectations. Learn more.

*

Yotpo’s post-checkout referral extension is a customizable app block you can easily add to your Shopify Thank You page, no coding required. Shoppers can refer friends with one tap right after making a purchase. This high-engagement moment is a great opportunity to promote referrals and drive organic growth. Learn more.

*

We’ve provided a new way to deliver reports. Reports can now be customized with data and metrics merchants care about. Reports can be downloaded directly from the app — no more waiting for an email. Learn More.

*

Yotpo Loyalty & Referrals now fully supports Shopify’s passwordless customer accounts with updated opt-in flows and full compatibility for both new and classic account types. Learn more.

Yotpo's new Customer Account Extension brings loyalty program insights directly to the Shopify Orders page, making it easier than ever for your customers to view their points and VIP status at login. Adding this app block can significantly boost engagement and drive repeat purchases by keeping rewards front and center in the post-purchase journey. Learn more.

Our new Shopify POS Extension ensures seamless in-store redemptions with full compatibility for Shopify POS 10.0 and Checkout Extensibility. The extension introduces support for discount rules like minimum spend and discount combinations, displays loyalty points directly in the cart, and highlights upsell opportunities with “pending rewards” – all with no developer setup required. Learn more.