Merged Shopify Profiles Automatically Sync to Yotpo

Customer profile merges performed in Shopify are now automatically synced to Yotpo Loyalty & Referrals.
When profiles are merged in Shopify, the merged customer record in Yotpo is updated accordingly, combining loyalty data into a single profile.
When profiles are merged:
Loyalty data (points, rewards, history) is combined
The highest tier is retained
No duplicate one-time rewards are issued
To enable this capability, you’ll need to re-login to the Yotpo Loyalty & Referrals app from Shopify to refresh permissions. This is a one-time step. Once completed, all future customer profile merges in Shopify will automatically sync to Yotpo.
Learn more.
*Available on Shopify & Shopify Plus.